Swift Strategies: Marketing Lessons from Taylor Swift
With The Tortured Poets Department release, Taylor Swift is on my mind and in m [...]
With The Tortured Poets Department release, Taylor Swift is on my mind and in m [...]
My colleague Lindsey, who hails from the Midwest, not too far from where I curr [...]
As professional marketers, we get the question a lot — “how can we go viral?” [...]
2023 was a year of significant shifts in the marketing landscape. We saw the wi [...]
Navigating the shift from marketing client to marketing agency Six months ago, [...]
In today's digital world, the way we make decisions has undergone a significant [...]
The concept of leverage is the strategic use of resources to maximize results. [...]
When I saw this photo by Josephine Sittenfeld in my daily New York Times email, [...]
When I was told that I would be responsible for a blog post for Jet I was nervo [...]
One of the newest phenomenons on social media is “going viral,” and it has been [...]
I recently celebrated my first-year anniversary at Jet (yay!). Looking back at [...]
We have an old horse in our back pasture, his name is Ranger. I was recently no [...]
It seems that lately it’s easy to feel as though you know people before you mee [...]
I’ve heard rumblings from fellow designers worrying they may one day be replace [...]
The time has come when AI is noticeably taking over not only our conversations [...]